From September 19th to 22nd, Rovinj will host the second edition of HR.Weekend, a festival that brings together experts in business, human resources, communications, and technology. Among the many topics on HR and business, there will be discussions on the implementation of AI technology in business operations, the processes companies must undergo during this implementation, the advantages and potential drawbacks, and how technology is changing the way we work and manage human resources. This topic perfectly combines business, artificial intelligence, and HR, and it will be thoroughly explored this September at the well-known venue of the old Tobacco Factory.
Once Nice-to-Have, Now Must-Have
One of the more modern views on work, technology and social networks began in 2004 when a university project became a globally recognized social network today. Yes, it’s about Facebook! After paving the way for a completely new industry and helping many companies grow and develop, Facebook has also created new jobs. In the early 2000s, the position of Social Media Manager was almost non-existent, but once companies began to realize the importance of having a presence on social networks, this position became one of the key functions of every company. Today, social media management is not just an add-on, but an essential element of any marketing strategy. This example illustrates how technology can create completely new positions and roles within companies, and who knows what awaits us all in the future?
The development of technology creates new positions
Just as 20 years ago Social Media Management was the profession of the future, so for us today, these are some other professions. In times when the protection and security of digital data has become the key to business, Cybersecurity Experts oversee protecting information from all potential threats and ensuring safe operations. Another profession of today is AI and Machine Learning Engineers. These engineers develop systems that use artificial intelligence to automate processes, analyze data, and make decisions.
The development of these new positions also has a significant impact on the human resources sector. HR professionals today need to understand what skills are needed for these new positions, so they can find and hire the right candidates. Also, they must define job descriptions that fit the company’s structure and strategy. In addition to hiring, HR teams also work on the continuous adoption of new knowledge throughout the company, which allows employees to progress, take on new roles and feel satisfied in the workplace.
Expansion of remote mode
Finally, at HR.Weekend, there will also be discussions on digitalization and remote work methods, which have led companies to adopt new tools for project management, internal communication, recruitment and selection, onboarding, and employee engagement. Additionally, the introduction of remote work broadens the talent pool for companies, allowing them to attract candidates who were previously out of reach.
Managing remote teams comes with challenges such as information security, different time zones, and maintaining team cohesion. However, despite these challenges, the benefits — such as flexibility, increased productivity, and a broader access to talent, often outweigh the difficulties.
Through innovations and adjustments, technology continues to transform the way we work and manage human resources. As we face new challenges, the opportunities offered by technology are opening doors to the future of work.
HR.Weekend will be a perfect opportunity for everyone interested to learn more about these changes and how to best prepare for them. All information about the new, larger, and even better edition of HR.Weekend can also be found on our social media profiles on Instagram, LinkedIn, and Facebook.
